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Destination Hauraki Coromandel has released its 2024 Annual Report, showing both the region’s tourism successes and ongoing challenges.
The report highlights a rebound in visitor numbers following the pandemic, with domestic tourism playing a crucial role in driving growth.
Key attractions like Hot Water Beach and Cathedral Cove continued to draw visitors, contributing to the region’s economic recovery.
However, the report also outlines several challenges, including infrastructure pressures, labour shortages, and the need for sustainable tourism practices.
The importance of collaborative efforts between local communities, businesses, and government agencies to ensure long-term sustainability is emphasised.
DHC’s focus moving forward will be on managing tourism growth while preserving the natural beauty and cultural heritage of the region.
The report serves as a roadmap for continued development and outlines the importance of investment in infrastructure and marketing to maintain the Hauraki Coromandel as a top destination in New Zealand.