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The 2024 Budget also brings a wave of optimism for Māori tourism, boosting the sector’s growth and sustainability. Following the positive outcomes of Budget 2023, New Zealand Māori Tourism has ramped up its support for Māori tourism business operators, reinforcing their crucial role in the tourism industry.
A spokesperson for Māori tourism says: “As a result of Budget 2023, New Zealand Māori Tourism has increased its support to Māori tourism business operators as tourism in Aotearoa New Zealand continues to grow.”
This increased support reflects a commitment to nurturing the cultural offerings that Māori tourism businesses provide, ensuring they remain key to the nation’s tourism.
The 2024 Budget further solidifies this commitment, with an emphasis on advocating for the Māori tourism sector. Leveraging relationships with key stakeholders and Government agencies, New Zealand Māori Tourism aims to empower operators to deliver valuable and world-class experiences to visitors.
“We are committed to continue advocating for the Māori tourism sector through leveraging our relationships with key stakeholders and Government agencies to enable our operators to provide valuable and world-class experiences to visitors,” the spokesperson says.
Māori tourism is more than an economic driver; it is a vital channel for cultural exchange and preservation. The ongoing support and strategic advocacy are designed to not only elevate Māori tourism businesses but also to enhance the overall visitor experience in New Zealand.
This aligns with broader national goals of fostering sustainable tourism practices and ensuring that its cultural heritage continues to be shared with the world.
