There's a new face that's joined the Tourism Industry Association.
Cheryl Whitfield has joined TIA as senior communications advisor.
With several years’ experience in the communications space, Cheryl’s expertise is supported by a strong background in writing, publishing and digital marketing.
She holds qualifications in media and communications alongside a BA (Hons) in English Literature.
Cheryl left her role as a children’s book editor in the UK to relocate to Wellington in 2015, where she worked as an editor and digital communications manager in the education sector before joining TIA.