Tāmaki Makaurau Auckland and Queenstown tour operators are currently visiting the United States to showcase the Auckland-Queenstown experience to media and travel advisors in an effort to lift visitation numbers from key locations back to pre-COVID-19 levels.
The ‘Auckland and Queenstown USA Roadshow’ is the first major tourism promotion from the partnership between the region’s economic and cultural agency Tātaki Auckland Unlimited, Destination Queenstown and Auckland International Airport Limited.
Officially kicked off on March 30, the roadshow sees the group visiting key trade partners in New York, Chicago, Dallas, San Francisco and Los Angeles, where it concludes on April 7.
The tour aims to promote three nights in Auckland and three nights in Queenstown as a foundation of an Aotearoa New Zealand itinerary for US travellers. Fundamentally, the roadshow will highlight Tāmaki Makaurau Auckland as the most connected city in Australasia to North America with year-round, direct flights on offer from eight North American cities.
The US roadshow features 17 different tour operators, spanning an impressive range of unique attractions and accommodation providers. Auckland operators include Waiheke’s EcoZip Adventures, Terra and Tide guided tours, the All Blacks Experience, Wē“tā Workshop, the luxury Te Arai Links golf course plus a line-up of premium hotel accommodation.
